Theres an unmistakable thrill of an instant camera snapshot. Point, click, and seconds later magic. As the album covers creative director, Taylor Swift embodies the emotion of the Polaroid and nods to her birth year, signifying a symbolic rebirth of her artistry and image. Swift says this is her “favorite re-record,” and its no coincidence that this is the first time we see her smile on a cover.

The original 1989 was a deep dive into the pop music scene in 2014 and launched Taylor into the spotlight. Nine years later, Swift is reimagining these pop hits and fully embracing her genre-spanning music.